Thursday, December 9, 2010

Inspired by a Magazine

I have always loved magazines. I read "Highlights" as a child and of course, "Teen" magazine and a few others I am embarrassed to admit to.

In 1987 a new magazine was introduced called "Victoria". As a new mother, I found escape and beauty in this magazine. My reality was diapers, doctor appointments, and laundry. As much as I loved being with my baby daughter, I looked forward to every issue of Victoria that landed in my mailbox.

It would be a few years before I would seriously picked up a camera, but already I could sense a stirring whenever I saw the beautiful images that graced the pages of that magazine. I didn't know it yet, but my floral photography would later be influenced by the compositions featured in Victoria.

@1999 Dianne Poinski

Victoria was also one of the first magazines (at least that I am aware of), that spotlighted women entrepreneurs. Again, I was a few years away from being self-employed, but for some reason I devoured these articles and wanted to read more.

@2002 Dianne Poinski

In 1999 Janet Allon and the editors of Victoria Magazine released - "The Business of Bliss" and then in 2001, "Turn Your Passion Into Profits" was published. By this time my photography business was just getting off the ground and I found these books informative and inspirational. These days, I spend a lot of time online searching for similar information, grateful that Victoria Magazine helped pave the way.

As my photography business grew, I continued to subscribe to the magazine and flip through it looking for creative ideas and helpful articles. I am sure you can imagine my disappointment when it was announced in 2003 that the magazine was folding. As sad as that was, I was grateful for the pile of issues in my closet that I could haul out whenever I craved quiet and inspiration with my afternoon cup of tea.

Looking back, I feel that the images in Victoria Magazine not only inspired the design of my floral photographs, but is one of the reasons I started setting these shots up in the first place. This is very evident in some of my early work, but the idea for this blog post came from a session in my studio a couple of weeks ago involving lavender, teacups and those books that keep popping up in my photographs. I had the best time, and later when I was reviewing my images, I noticed that Victoria Magazine's influence had crept in again and it was most welcome!

@2010 Dianne Poinski

There is a happy ending to the story about the demise of the magazine in 2003. In 2007 it was announced that Victoria Magazine was returning. Not only am I still a subscriber, but so is my 24 year old daughter - the baby girl mentioned in the beginning of this! What's not to love about a magazine with the word "Bliss" typed above the title..........

P.S. For some reason, last week one of my older blog posts emailed itself out to those of you that have signed up to receive these in your in-box. Not sure how or why that happen, but I am sorry!


  1. That is so interesting you should mention this Dianne! I was introduced to Victoria many years ago during its run because one of the editors was my husband's childhood friend in Des Moines. Her husband also worked for Victoria as an art editor and so, when we went back to visit Iowa, we were often steeped in that aesthetic because of course, all the mothers had the magazine! I adored looking at it and many years later found old issues at our library which I appropriated for collage(natch!)

  2. We have so much in common! I used to get that magazine as well. I loved the photography. I remember they used a lot of ASA 1000 film, which gave a very textured look.

    Gorgeous photos!